A: SAM isn’t just another Legacy CRM - it’s a Systems Accelerator. Traditional Legacy CRMs store your contacts and notes, and are adapted technology from the old Rolodex of the 1960s... SAM takes all that data and uses it to help you to build personalized workflows, automated follow-ups, and content in your voice. It’s built by two life-long real estate technologists, one of which, Mark Stepp, has built two of the most widely used real estate systems in the last three decades, and is powered by real estate-specific AI that understands your world - be it listing pipelines, buyer journeys, and referral loops - and removes the learning curve entirely. No Zapier, no prompts, no delays, just systems that work.
This isn’t just a better CRM. It’s a smarter business system designed for how agents actually work.